Classroom to Copy #18: Melanie Warren – From Teaching 9th-Grade Algebra to Becoming Tony Robbins’ Copy Chief

podcast Nov 28, 2023

Listen with an AI transcript here

Listen on Apple Podcasts

Listen on Spotify

Listen on YouTube

In this episode, you’ll discover:

1:03: Melanie’s background as a former 9th-grade algebra teacher with a huge caseload of IEP students… and all the cool strategies she used to get their attention

4:51: “My whole life has been about children… but [now] they’re a little bigger, and I can get out of the house. What am I going to do?”

7:46: How teaching forces you to fight imposter syndrome – and why you should do the same with copywriting

9:12: “When you’re on a steep learning curve like that, everything feels like the biggest deal ever. [But] it’s mostly not. It’s just that you’re becoming a person who was always living on their edges.”

10:19: Why being a former teacher helped Melanie snag a place on Kevin Rogers’s Copy Chief team… as well as her first paying retainer client

12:32: How she became one of Kevin’s first copy coaches for his Real Free Life program… and how the attendees inspire her as a coach

14:46: Melanie’s #1 secret for going from a sudden layoff to an interview with Tony Robbin’s team… just a few days later!

17:21: How she survived the emotional hiring process by brilliantly using the top 2 strategies every great copywriter uses in their copy

19:40: The surprising number of skills Melanie transferred over from teaching to copywriting – including the ones we take for granted

21:30: How Melanie juggled five kids with copywriting and freelancing… and how she’s using the same skills she used as a super-Mom as a copy chief today

24:22: Her advice for anyone who’s on the fence about leaving teaching for copywriting… and why she can’t think of a teacher who wouldn’t excel at copywriting

You can connect with Melanie on her website here and on her LinkedIn.

Want more Classroom to Copy tips & strategies - for free?

Simply drop your name and email address below.

We hate SPAM. We will never sell your information, for any reason.